This Valentine’s Day, join us in spreading the love—and the word—to fight AIDS. From now until February 15th, post a photo on Instagram with #KissandContribute and Fresh will donate $1 to (RED), up to $10,000! 


Here’s how you can join us:


1. Take your photo

Pucker up! Take a kissing photo of any kind. Need some ideas? Try lipstick on a coffee cup or a kiss from your favorite furry friend.


2. Post it on Instagram

Add the hashtag #KissandContribute and tag us @RED

3. Fresh will donate $1

For every Instagram photo you post with #KissandContrbute, Fresh will donate $1 to (RED), up to $10,000. 


Ready to pucker up and post? We can’t wait to see your pics. We'll be regramming our favorites all week!



Fresh is (RED)’s first beauty brand partner and we couldn’t be more excited. Together, (RED) and Fresh have also launched the limited edition SUGA(RED) Lip Treatment Sunscreen SPF 15. For every SUGA(RED) purchased, 25% of the retail price goes to the US Fund for the Global Fund to fight AIDS, which can provide over 2 weeks of life-saving HIV medicine.